Privacy policy

Last updated: November 27, 2025

Emotional Baggage operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Emotional Baggage is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number and email address.

  • Financial information including credit card, debit card and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.

  • Account information including your username, password, security questions, preferences and settings.

  • Transaction information including the items you view, put in your cart, add to your wishlist or purchase, return, exchange or cancel and your past transactions.

  • Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.

  • Device information including information about your device, browser or network connection, your IP address and other unique identifiers.

  • Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Currency Conversion and Cookies

By using our website, you agree to allow third parties to process your IP address to determine your location for the purpose of currency conversion. You also agree to the storage of a temporary session cookie in your browser so that your selected currency remains consistent while you browse. This cookie is removed automatically when you close your browser. We use this functionality to ensure that product prices display in your local currency.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us or otherwise provide us with your personal information.

  • Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.

  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.

  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and manage your account, to arrange shipping, to facilitate returns and exchanges, to enable you to post reviews and to create a customized shopping experience for you.

Marketing and Advertising. We use your personal information for marketing and promotional purposes, including communications by email, text message or postal mail, and to show you online advertisements based on your activity on the Services.

Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure shopping experience and detect or investigate possible fraudulent or unsafe activity.

Communicating with You. We use your personal information to provide customer support, respond to inquiries and maintain our relationship with you.

Legal Reasons. We use your personal information to comply with applicable laws or respond to legal processes.

How We Disclose Personal Information

We may disclose your personal information in the following circumstances:

  • With Shopify, vendors and service providers who perform services on our behalf.

  • With business and marketing partners to provide marketing services and advertising.

  • When you direct or consent to information being shared with third parties.

  • Within our corporate group.

  • In connection with business transactions or to comply with legal obligations.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information to provide and improve the Services. Shopify may use information from your interactions with our store along with information from other merchants. In these cases Shopify is responsible for responding to requests related to personal data they process. For more information you can visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.

Third Party Websites and Links

The Services may include links to third party platforms. Their privacy and security practices are not managed or controlled by us. You should review their policies before engaging with them.

Children's Data

The Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority in your jurisdiction.

Security and Retention of Your Information

No security system is perfect and we cannot guarantee complete security. We retain personal information for as long as necessary to provide the Services, comply with legal obligations, resolve disputes or enforce agreements.

Your Rights and Choices

Depending on your location, you may have rights regarding your personal information including access, deletion, correction, portability and opting out of targeted advertising or sharing. You may also manage communication preferences. Additional rights may apply if you reside in the UK or EEA.

We may need to verify your identity before processing requests.

Complaints

If you have concerns about how we process your personal information, you may contact us or lodge a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred to countries outside your place of residence. When required, we use approved transfer mechanisms such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will update the date at the top of this document and provide notice when required.

Contact

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

thatgreenfield@gmail.com
47 Corymbosa Crescent
Cape Town, WC, 7441
South Africa